Working with the B2B Institute at LinkedIn is always a highlight. For their newest 2026 B2B trends, they needed a fresh set of marketing assets. We didn’t have the budget for a traditional live production this time around, so instead, we took LinkedIn’s 2D brand guidelines and brought them to life. Our team included Dean [click to read more]
One of my favorite teams at LinkedIn, the B2B Institute, tasked us with an exciting project: create a video series which inspires B2B marketers to invest in brand advertising. Our objective was to showcase LinkedIn’s success stories and position the B2B Institute as the ideal partner for their branding initiatives. Our first feature focused on [click to read more]
Earlier this year, our production team got to partner with our LinkedIn Marketing Solutions Team (LMS) to produce our annual I Heart ABM show. This live show gives viewers insight into the latest economic trends and arms them with the tools and framework to run a successful Account Based Marketing (ABM) strategy to drive growth. [click to read more]
Hi Friends, here are a few work projects from Q1 2023 as well as some life updates! Get Creative with Less 2023 started off weird. In fact, it’s still weird. The economy is wobbly and budgets are conservative. Layoffs are happening all around us and it seems like everyone is holding onto their butts. Nevertheless, [click to read more]
I’m a brown guy who works in tech. I’m not an engineer. When people find out I’m actually a filmmaker, their brains short circuit like: “Wait, you’re not an engineer?” Okay, hi, yes, I see the confusion. I mean, I do fit the bill – athleisure, laptop, caffeine addiction. But no, I’m not an engineer, [click to read more]